This is the page for buyers. I’ll add a generic picture here just as an example.
It could show your unique selling proposition as it relates to buyers or pretty much anything else you might want.
I’ve embedded a FAQ here. These questions could go on their own page or be a part of this one. Because FAQ is a ‘Custom Post Type’ each individual Q and A is it’s own ‘post’. While we’re not showing them individually (here), each will be seen by Google as such and may show up in their search results as an individual post.
This could be another section of your page.
To take up space I’m going to use a little ‘lorem ipsum’. It’s just filler text for web developers and really isn’t latin.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque at maximus justo. Cras tincidunt nibh at massa ullamcorper, sit amet feugiat nibh condimentum. Phasellus a tortor consequat, euismod leo pharetra, vestibulum elit. Cras aliquet justo a lectus dictum, vel condimentum magna faucibus. Morbi tempor leo nec quam porta, nec ultrices nisl accumsan. Phasellus consequat enim ut felis tincidunt luctus. Nam imperdiet tempor condimentum. Nulla eleifend sapien in varius venenatis. Etiam non arcu felis. Pellentesque elementum libero ut nisi imperdiet aliquet. Morbi ante est, imperdiet non tortor et, faucibus consequat nibh. Pellentesque id justo sed ante dapibus accumsan maximus ut mi.
Like the FAQ above, we could interject a few relevant testimonials in the middle of the page like this. Nothing speaks louder than a proper testimonial delivered at the right time, right?
More lorem ipsum 🙂
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque at maximus justo. Cras tincidunt nibh at massa ullamcorper, sit amet feugiat nibh condimentum. Phasellus a tortor consequat, euismod leo pharetra, vestibulum elit. Cras aliquet justo a lectus dictum, vel condimentum magna faucibus. Morbi tempor leo nec quam porta, nec ultrices nisl accumsan. Phasellus consequat enim ut felis tincidunt luctus. Nam imperdiet tempor condimentum. Nulla eleifend sapien in varius venenatis. Etiam non arcu felis. Pellentesque elementum libero ut nisi imperdiet aliquet. Morbi ante est, imperdiet non tortor et, faucibus consequat nibh. Pellentesque id justo sed ante dapibus accumsan maximus ut mi.